Archive

Author: Nissa Campbell



Archive

Author: Nissa Campbell

Tour Operator Tips for Mastering TripAdvisor Management Responses

Online reviews are a blessing, even if they sometimes seem like a curse. They’re no longer considered an optional part of the path to purchase by most customers. Now, they’re a necessary part of the process. If you aren’t soliciting them, you may be missing out on bookings from discerning guests. A BrightLocal consumer survey […]
Written By | Nissa Campbell

Three Requests to Include in Your Post-Tour Emails

Following up with your customers is a great idea, whether you use Rezgo’s automated email notifications or a more individual approach. They’re also a great opportunity to ask your guests for these three things — and give them incentives in return. Social Content User-generated social content is every company’s dream. Not only does it give […]
Written By | Nissa Campbell

Perfect Your Online Ad Campaigns With These 4 Free Tools

Running an online ad campaign can feel like a full-time — and for a lot of people, it is. But if you don’t want to hire a marketing firm to buy and manage your tour company’s ads, it’s definitely possible to do it yourself. It doesn’t have to be a headache; these free tools can […]
Written By | Nissa Campbell

How to Keep Your Cool When Answering Negative Reviews

Even the most cool-headed person can be shaken by a truly bad review. The consequences for arguing with reviewers or insulting your guests can be harsh, so you can’t let it get to you. When you sit down to write your response, it’s important to be calm and collected. Of course, it’s not always that […]
Written By | Nissa Campbell

Rezgo 8.3: Dashboard and Booking Calendar Updates

Rezgo 8.3 is here, bringing with it a number of useful new features. We’re excited to highlight two of those new features today: a redesigned dashboard, and the new booking calendar. The Rezgo Dashboard Our updated dashboard will offer more useful information about your business and your Rezgo website than ever before. At a glance, […]
Written By | Nissa Campbell

How Follow-Up Emails Can Transform Your Tour Business

When guests go home after a tour or event, is that the end of your relationship with them? If so, it doesn’t have to be. Let’s face it, though: tour and activity companies are at a disadvantage when it comes to building ongoing relationships with customers. Hotels can request reviews or comments when guests check […]
Written By | Nissa Campbell

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