A Tour Operator’s Guide to DIY Public Relations

Working with a public relations firm is a great way to get your company the attention and recognition it deserves. For many tour and activity companies, though, that kind of professional partnership is out of reach. If you can’t afford to spend much on PR, your company doesn’t have to languish in obscurity. While the […]

Written By | Nissa Campbell

Tourism Best Practices,

Articles,

Increase Online Bookings

Grab the Attention Your Tours Need With These Easy Description Tweaks

When customers book online, the description you provide may be all they know about your tour or activity. Are your descriptions doing all they can to help you secure those bookings? Are they informing your guests of everything they need to know? You can write engaging, informative tour descriptions that will help increase your bookings […]

Written By | Nissa Campbell

Tourism Best Practices,

Articles

Millennial Influencers Use Snapchat – Get On Their Radar With Geofilters

You don’t have time to dedicate to a full-time Snapchat content strategy, so why use it for your tour company at all? For starters, the service has 161 million daily active users, and those users are checking in a whopping 18 times per day. And here’s the thing: your younger customers are probably already using […]

Written By | Nissa Campbell

Tourism Best Practices,

Articles,

Increase Online Bookings

Make the Most of Your Time on Social Media With These Simple Tips

You already know that social media marketing is important, but what does that mean for your tour and activities company? If you have limited time and money to spend building a social media presence, getting started can be intimidating. It’s tempting to throw all your content on one platform and hope for the best, but […]

Written By | Nissa Campbell

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