Archive
Author: Rob Mathison
Archive
Author: Rob Mathison
Effective channel management for tour and activity operators
How you can increase sales with an effective channel management system for your tours and activities, and what to look for in a channel manager.
Written By | Rob Mathison
8 Revenue-Generating Tourism Rental Ideas for 2024 (Updated)
A growing number of people, especially Millennials and Gen Zers, recognize that renting something can be easier and make more financial sense than buying and owning it. Learn how to add rentals to your tourism business.
Written By | Rob Mathison
Private tours are a growing trend in 2024. Are you ready?
As restrictions ease and more opportunities to travel open up, are you prepared to take advantage of the rapid growth in interest in small group tours, luxury tours, or highly-customized tour packages? Here are some of the reasons to consider private tour offerings.
Written By | Rob Mathison
Thoughtful pricing strategies for tour operators
Tour costing and pricing is one of the most important things to get right, especially for new tour operators. Even experienced operators with established pricing strategies can’t rest on their laurels, and need to review and tweak their pricing according to changing market and business conditions. Here are some helpful tips for how to price your tours.
Written By | Rob Mathison
Advantages and Disadvantages of Online Travel Agencies (OTAs)
For business-savvy tour operators who recognize that organic search engine traffic alone may not generate enough revenue, OTAs are an important component of a successful distribution channel strategy. However, the advantages of OTAs need to be balanced with the disadvantages.
Written By | Rob Mathison
The Future of Tourism: 10 Things Tour Companies Need To Prepare For in 2022
The phrase “the new normal” has become a bit of a cliché over the last 18 months or so, with good reason. What is normal today may not be normal next week, or even tomorrow, as the world slowly starts to recover from the COVID-19 pandemic. The travel and tourism industry is no exception. While […]
Written By | Rob Mathison
More Resources
Video Testimonial
Discover how online booking became the number 1 sales channel for Phare Circus, in Cambodia
