February is here, and your customers’ fancy may be turning to thoughts of love. A romantic excursion could be just the thing, but is your company prepared to take advantage of these last-minute lovers? If you’re just starting to think about Valentine’s Day now, you aren’t too late. According to research by Bing, two-thirds of […]
We’ve saved 3 secret tips just for you to help your tour or activity business boost your conversions. 1.The Decoy Tip Human psychology, if used wisely, can help give your conversions a boost. The “Decoy Effect” is where you frame your prices in such a way that website visitors willingly choose a more expensive option. […]
9 Strategic Steps To Increase Conversions Understand Your Conversion Funnel Conversion Funnel: The journey a customer takes from an Internet advertisement or search engine, to a website and then finally to a sale. Map out your conversion funnel and analyze the parts that are performing the best and worst. Digitalmarketer.com breaks down conversions into 3 […]
Check out our social media cheat sheet for a breakdown of all the pros and cons of different social media platforms. Name Description Active Monthly Users Pros Cons Facebook A platform where users can create profiles, post news, and interact with other users. Companies can create brand pages to engage with followers. Advertising is also […]
Sure, everyone is using social media – But how can you use it to market your tour or activity business? We’ve provided a step-by-step guide on how to use social media to market your business along with 5 relevant case studies to prove that it works. Who Uses Social Media? According to the AARP 2017 […]
There are so many low-season opportunities that your tour or activity business can take advantage of, and we can even show you how to get more bookings in low season.