Archive

Category: Tourism Best Practices



Archive

Category: Tourism Best Practices

Travel Chatbots: What You Need to Know

There’s no denying that social media changed customer service, giving customers and brands unprecedented access to each other. But even as customers got used to being able to reach companies with the ease of 140-character message, they also started to spend more time on private communication platforms. For the first time, private messaging apps have […]
Written By | Nissa Campbell

5 Gift Card Promotions Tour Operators Can Use Right Now

Gift cards are wonderful promotional tools. They generate business, encourage customer loyalty, and even pad your income. If you get creative, you can build brand awareness and promote your gift cards without breaking the bank. These five gift card promotions can help.
Written By | Nissa Campbell

Four Tools That Will Make Your Tour Descriptions Shine

Potential customers need to think your website is professional and trustworthy at first glance. If it’s not, they won’t give you another look. Well-written, grammatically correct descriptions go long way toward providing that impression. You probably already use spellcheck to keep the obvious errors to a minimum, but grammar and sentence structure can be trickier. […]
Written By | Rezgo

PR Blunders to Avoid at All Costs

When you’re doing your own PR, mistakes will happen. That doesn’t always mean you’re headed for a crisis, but it can certainly hurt your chances of getting the publicity your company needs. It can also mean that the publicity you get isn’t the sort of publicity you want. Here are a few major blunders that […]
Written By | Nissa Campbell

A Tour Operator’s Guide to DIY Public Relations

Working with a public relations firm is a great way to get your company the attention and recognition it deserves. For many tour and activity companies, though, that kind of professional partnership is out of reach. If you can’t afford to spend much on PR, your company doesn’t have to languish in obscurity. While the […]
Written By | Nissa Campbell

Grab the Attention Your Tours Need With These Easy Description Tweaks

When customers book online, the description you provide may be all they know about your tour or activity. Are your descriptions doing all they can to help you secure those bookings? Are they informing your guests of everything they need to know? You can write engaging, informative tour descriptions that will help increase your bookings […]
Written By | Nissa Campbell

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